Thank you for your membership to The Purposeful Performer

Inside: Your roadmap to getting maximum value from your investment (please bookmark and read this in full)

I'm buzzing with excitement that you decided to join us!

If I may, I'd like to briefly share my personal journey and show you exactly how to get the most from your annual membership…

My brief story

I entered sales in 2006 after hitting rock bottom—battling depression, dropping out of college, failing as a professional soccer player and NYC DJ, drowning in $35K of debt, and ultimately declaring Chapter 7 bankruptcy.

However, these "scars" became the foundation for developing my superpowers, and sales became the ideal vehicle to leverage them.

Over the next 16 years, I systematically focused on organizing myself, stacking unique skills and capabilities, developing frameworks for better decisions, designing experiences that helped others buy what I sold, teaching myself fiscal responsibility and investing, writing online with an authentic voice so opportunities would come to me, and architecting autonomy so my wife and I could live life fully on our terms.

This wasn't easy and certainly hasn't been without traps—inner turmoil, distractions, and fighting back hustle culture—but it's been highly satisfying and rewarding.

I climbed from SMB to Strategic Accounts across multiple industries. During my last four years in corporate selling to Fortune 500 brands at a mid-cap, public AI company, I closed $50M in total contract value translating to $27.3M in annual recurring revenue. I earned more in those final four years ($3.8M+) than in the previous 12 years combined.

That allowed me to walk away from the corporate world at age 42, start my own one-person business, and take full control over the next stage of my family's life with more calmness, clarity, and confidence.

What makes this different: Unlike traditional sales coaching that costs thousands and forces you to adapt to someone else's methodology, The Purposeful Performer embeds seamlessly into your current workflow while simultaneously improving it in small increments that compound in a transformative way over time. You're learning from someone who's actually done what you're trying to achieve—use sales to retire early from the corporate world to live life fully on your own terms so you can pursue your passion projects without financial pressure.

How to get the most from your membership

The Purposeful Performer is an ongoing, evergreen productized service that delivers weekly lessons with accompanying missions. Every quarter follows a specific learning path with a dedicated theme. Each lesson culminates with a practical mission housed in Notion, designed to make you more purposeful with your performance.

Expected commitment: Up to 15 minutes to read the lesson and 30 - 90 minutes to complete the mission.

The platform offers multi-sensory learning (written content and audio) and includes a personal scoreboard in Notion to track your progress. But you have to actually do the work! To keep costs accessible while maintaining quality, the program is self-guided with the support of the community.

Your supplemental support system includes:

Conversations—contribute, ask questions, share ideas
Community—connect with like-minded members globally
Calendar—group strategy sessions, key events, and AMAs
Coaching—book 1:1 sessions with me at special member rates

Your next steps:

Start where it makes sense for you: Access the first-ever lesson or jump into the latest one.
Join the community: Connect with The Performance Hive on Skool to introduce yourself, get support, access coaching (group and/or 1:1), Ask Me Anything (AMA) sessions, and bonus resources.
Establish your rhythm: New content drops every Wednesday morning (8:05 AM ET), and I encourage you to complete missions by Sunday evening.

Recent member win: Mike, a strategic seller at a healthcare data and analytics company, recently closed a $7.8 million, three-year deal with a major pharmaceutical company using the MINTS framework outlined in Learning Path 2, leading to his biggest-earning year in the past three years and putting him on track to hit his retirement savings goal two years early.

Thanks again for joining and for your ongoing support! We'll continue to improve, enhance, and evolve with your input.

Brandon